Data Protection

Responsible Data

Customer Intelligence Built on Trust

At 37CELLS, we believe stronger customer relationships begin with trust. Our white-label platform helps brands better understand their customers and deliver personalised experiences while respecting individual privacy and data preferences. By putting consent and transparency at the centre of customer engagement, we enable brands to build meaningful relationships without compromising customer confidence.

Our Approach to Data Privacy

Consent-based data sharing: Customers choose what personal, health and fitness information they share to access personalised experiences.
Customer control: Customers can manage their data-sharing preferences and make informed decisions about how their information is used.
Responsible use of customer intelligence: Brands can use information shared with appropriate consent to provide relevant guidance, personalised recommendations and more valuable customer experiences.
Confidentiality: Personal information is not shared without appropriate consent, except where legally required.
Data security: Protecting sensitive customer information is a priority, supported by encryption and security practices designed to safeguard personal data.
Transparency: Clear communication about data collection, access and usage helps brands build confidence and trust with their customers.

Customer Privacy. Built on Trust.

ustomer trust is essential to building lasting brand relationships. Our approach to data privacy is centred on consent, transparency and responsible data management, giving brands the confidence to deliver personalised customer experiences while respecting individual privacy.

Our Commitment to Data Privacy

Customer Consent: Personal information is collected and used with appropriate customer consent, respecting individual preferences and permissions.
Data Protection: Protecting sensitive customer information is a priority, supported by security measures designed to safeguard privacy and confidentiality.
Transparency & Control: Customers are informed about how their information is used and can manage their data-sharing preferences.
Responsible Data Use: Customer information is used in accordance with applicable privacy requirements and agreed permissions.